Why is Royal Canin dog food expensive despite its lower ratings?

Question

The dog food advisor gave earthborn amd orijien dryfood 5 stars while royal canin got 3 stars only however the royal canin is more expensive why is that?? And it’s first component is not chicken or meat it is bewers rice and things like that i don’t understand. Pet's info: Dog | German Shepherd | Female | unspayed | 1 year and 5 months old | 59 lbs

David Elbeze, DVM, MRCVS · Accepted Answer

Royal canin is significantly cheaper than Orijen, you might not be looking at the same bag size, just as an example from amazon- 17 lbs royal canin costs on amazon 41$, 13 lbs Orijen costs 61$: https://www.amazon.com/Champion-Foods-Orijen-Fish-Pound/dp/B01N2UB9PA/ref=pd_sim_199_4?_encoding=UTF8&pd_rd_i=B01N2UB9PA&pd_rd_r=GBAQE7TYS67TAKYBRW6B&pd_rd_w=KikWg&pd_rd_wg=LKM7c&psc=1&refRID=GBAQE7TYS67TAKYBRW6B https://www.amazon.com/Royal-Canin-NUTRITION-Shepherd-30-Pound/dp/B0169JCDJ6/ref=sr_1_4?s=pet-supplies&ie=UTF8&qid=1527739393&sr=1-4&th=1

Why is Royal Canin dog food expensive despite its lower ratings?

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